I love to buy locally made products. I think its important to support the community we live in. In fact, I would go so far to say its our responsibility. Any money spent on products that are produced/sold by our neighbors goes directly back into the community in which we live, thereby improving our local economy.
Gatorade has had the corner on the sports drink market for what seems like forever. I remember drinking it when I was a kid, back when it only came in Lemon-Lime or Orange flavors. But its not really all that. Sure it does the job: Hydrates you after and during a workout, replaces electrolytes potassium and sodium lost during endurance training. Have you read the ingredients list? Sugar and artificial flavor and color.
Ugh. I wanted something healthier. MY STOMACH IS NOT A WASTEBASKET! Why is this crap on the market?
Oh, and as a side note, did you know that the recommended daily allowance for sugar in the average female is 26 grams of sugar (for men its 32 grams)? A medium sized apple has 15 grams of sugar and a teaspoon of granulated sugar has 4 grams of sugar. But more on that later.
Enter the new guy on the block. Aspire is made in here in Minnesota by two dads who started the company because they didn't want to fill their active kids with the laboratory produced junk that is in Gatorade or Powerade.
Its reaching out to other parts of the country too. I believe they've started selling at Whole Foods now.
The downside? Ah yes, there is always a downside. Its not cheap. $2 for one 12 oz bottle.
But I recommend trying it.
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